West San Carlos (WSC), with its cool vibe and eclectic mix of businesses, is not only a destination in-and-of itself, but it also plays a pivotal role linking downtown San Jose and Santana Row. This area also happens to fall within both the city and county jurisdictions. This dual jurisdiction has historically thwarted development, and has made consistent code enforcement difficult. But with recent annexations, there now exists the opportunity for positive private economic development to happen on WSC.

Cops who make a buck on the side directing traffic or working uniformed security gigs will remain exempt from business taxes if the City Council on Tuesday updates the tax code. Other items on the council agenda include a critical audit of the Office of Economic development, tax proposals to repair San Jose’s roads and a staffing grant for the San Jose/Santa Clara Water Pollution Control Plant.

I often hear it said that San Jose lacks culture. I’d like to say that the speaker is invariably not from around these parts. But more often than not, I hear it from San Joseans. It’s reached the point where I’m not surprised anymore. In fact, I have a speech polished and ready to go for these very occasions. When you’re wearing an Arts Commissioner badge, it never hurts to be prepared. Thankfully, some news arrived at last week’s monthly commission meeting that will add some heft to my argument.

The titans of Silicon Valley need some personal public relation advisors. Marissa Mayer, Tim Cook, Meg Whitman, Scott McNealy and many others fail to grasp the most basic PR concepts. They don’t have to look far for good role models. David Packard, Bill Hewlett, Steve Jobs and Gordon Moore were masters at molding their public image.

Liz Kniss termed out of her Santa Clara County supervisor seat at the end of last year, and it was assumed she would ride off into the sunset to finish her political career on Palo Alto’s City Council. During the budget cycle last year, the Board of Supervisors even gave her a parting gift of sorts, donating $47k to Palo Alto Animal Services—while she was running for that city’s council seat—even though it is not a county entity. But it seems Kniss may have been throwing around her own handouts in her final year on the board.

San Jose came closer to banning Styrofoam and expanded polystyrene (EPS) food containers after the City Council voted 9-2 Tuesday to move forward with a phase-out. Councilmembers Johnny Khamis and Pete Constant opposed a ban.

A recent Mercury News article regarding San Jose Rep noted that the theatre’s financials are in a dire state. Unfortunately, that report drew on a note from a 2009 audit, providing a sensationalized makeover of old news.

The San Jose Public Libraries Commission wants the city to extend a parcel tax to avoid laying off 53 of its 314 full-time library employees. Other matters going before the Rules and Open Government Committee on Wednesday include a memo from councilmembers Don Rocha and Xavier Campos in support of immigration reform, a report on budget priorities and a letter slamming George Shirakawa and anyone else who eats on the public dime.

Creating a strong economy requires creating a “sense of place,” that difficult-to-quantify assemblage of urban elements—retail shops, flower-adorned paseos, street performers, murals or charming cafés—that make pedestrians want to linger, rather than merely to pass through. Last month, many of you saw news accounts of our most recent effort to enliven our public spaces, in the form of a pilot project to launch “Curb Cafés” in San Jose. By extending the sidewalks into the streets, adjacent businesses—restaurants, cafes, bike shops or bookstores—can create dynamic spaces that both draw customers out into sunshine, and enliven the streetscape for passers-by.

The Great Recession quashed plans to build a massive apartment and retail center in Japantown, as developers shied away from investing given the global credit crunch. But now the deal’s back and up for discussion at Tuesday’s City Council meeting. Other items on the council agenda include tax proposals to help fund San Jose road repairs, and incentives for Samsung, downtown high-rises and affordable housing.

The new minimum wage law, Measure D, will take effect March 11, 2013. Many business owners I have spoken with plan to cover the increase in payroll costs by raising prices, reducing the hours of current employees and, in some case, simply eliminating positions altogether. But there is another option.

Santa Clara County, inextricably defined by its immigrant population, has long been touted as one of the best places for foreign-born to become successful, engaged members of society. So, as the country tackles comprehensive immigration reform for the first time in decades, the county has a lot to add to the national conversation. The county Board of Supervisors will discuss this topic and others at Tuesday’s meeting.

Tomorrow is a big day for District 6. After 13 years of waiting—the past three of which were spent staring down a fully-functional yet sadly dormant shell—we finally get to see the Bascom Library and Community Center open all of its doors to the public. For residents of Blackford, Buena Vista, Burbank, Del Monte, Shasta/Hanchett Park, Sherman Oaks, and Winchester, the 2pm ribbon cutting at 1000 South Bascom Ave. will be the culmination of a protracted struggle with City Hall, and the district’s own councilmember.

After nearly four years of waiting for the MLB to approve the Oakland A’s potential move to San Jose, the office of baseball commissioner Bud Selig has finally provided guidelines for the A’s to follow, according to a LA Times report.

The U.S. Olympic Committee (USOC) sent letters Tuesday to the nation’s largest 25 metro areas, inviting city officials to submit a bid to host the 2024 Summer Olympics. A day later, San Jose Mayor Chuck Reed shot down any idea of San Jose hosting future Olympic games in an email city staff this week.

Xavier De La Torre, superintendent for the Santa Clara County Office of Education, has agreed to give back nearly $100,000 of his salary over the rest of his contract to help pay down the interest and principal of a housing relocation loan he received last year. The manner in which he announced the giveback, however, was a little curious.